Are you stuck under the burden of increasing competition levels & don’t know what to do?
Are you also a victim in the marketplace flooded with barely differentiated products?
You’re not alone. A monopolistic set up is what characterises majority of market niches today.
We’re far from the world where there were actually unique products to fulfil needs.
There is very less difference to stand out at this day.
In this situation, there is a massive burden on marketers to carve an identity to ensure smooth regular business.
How do you make your customers come to you instead of your competitor for a product that is barely different?
The answer begins with SWOT Analysis.
I know you will think I’m preaching boring B-school knowledge.
In a scenario of fighting for market share, a simple SWOT analysis can be handy in laying out a planned path for the future. It’s way more useful than you think.
It is vital to engage in the same, before implementing the indispensable marketing funnel approach to have a better design for the funnel itself.